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AFL Barwon

Filming &
Livestreaming

Product Overview


Film all 11 senior football matches across the GFL and BFL.

Red Onion Creative is equipped to handle all filming requirements across both the GFL and BFL.

Footage must be high-quality, stable, and with clear vision of play.

All footage is captured in 1080p high-definition quality. We’re committed to ongoing training and feedback for our camera operators to ensure filming consistently meets AFL Barwon’s standards.

Footage to be made available to AFL Barwon by 12pm the following day.

Footage can be delivered by 12pm the following day; however, we are currently achieving same-day delivery by 10pm.

Live stream one selected senior football match per week from each of the GFNL and BFNL.

Red Onion Creative are able to continue to meet the above broadcasting requirements. 

Option to scale up to live stream all senior football matches, pending feasibility and cost.

Red Onion Creative has the capability to scale broadcasts to the highest level, as demonstrated in our work with the Gippsland Leagues and Ballarat FNL. Pricing is available upon request, as evolving technology solutions can impact startup costs.


Filming

$420

Per Game

Streaming

$125

Per Game


Camera and filming equipment specifications.

Red Onion Creative utilises professional-grade cameras and a comprehensive range of equipment to ensure high-quality filming and reliable livestreaming on game day. Our standard setup includes broadcast-quality cameras capable of capturing 1080p HD footage, supported by tripods and long-range lenses for dynamic coverage across all angles of play.

Streaming platforms used and options provided.

All livestreams and match replays are easily accessible through the AFL Barwon website.

Red Onion Creative offers different streaming options to fit all needs and budgets. We recommend YouTube, as it’s reliable, high-quality, and streams can be watched on YouTube or directly through the AFL Barwon website without losing quality or ease of use.

While YouTube is our recommended option, we also currently stream games directly to the AFL Barwon website. This option offers a more controlled and branded experience but may involve higher infrastructure and operational costs.

Netball Veo Technology Livestreaming

Two Netball games are currently filmed using VEO technology, and we embed the feed provided directly to the AFL Barwon website for easy viewing.

We have the ability to add branding and advertising overlays to the stream in future, as well as create post‑match highlights from the footage for social media, sponsors and other digital use.

Livestream Features

  • Custom Animated Scoreboards
  • Independant Livescoring Feed
  • OTT Overlays
  • Pre / Mid / Post Roll Videos
  • Advertising Display Banners
  • League and / or Sponsor Watermarks
  • Weekly Highlights Packages
  • Remote Stream Production
  • Live Support
  • Scrolling Text Ticker
  • Live Replays
  • Live Commentary
  • Pre Game Team Lists

Livestream Graphics

League Watermark

Persistent branding overlays that ensure consistent visibility of leaguelogos throughout the broadcast.

Main Break Scoreboards

The same branded, dynamic scoreboard design used on the main lower scoreboard is displayed during all major breaks, as well as before and after the game.

Broadcast Partner Watermark

A subtle, persistent on-screen logo placement that ensures sponsor branding remains visible throughout the broadcast without disrupting the viewer experience.

Custom Animated Scoreboards

Branded, dynamic scoreboards tailored to your league, providing real-time updates and professional on-screen presentation.

Independent Livescoring Feed

A standalone, real-time scoring system that powers your broadcast graphics and provides accurate updates across platforms. Paired with smooth Goal and Behind animations for a professional finish.

Advertising Display Banners

In-stream static or animated ad placements to showcase sponsor content without interrupting the viewing experience.

Scrolling Text Ticker

Live ticker displaying leaderboards, news, updates, or sponsor messages—perfect for adding real-time context to the stream.

Weekly Highlights
Packages

Red Onion Creative to provide a weekly highlights package that includes; Goal of the Week, Mark of the Week and Player of the Week. 


Highlights Package

$275 +GST

Per Round

($275 x 18 Rounds = $4950 +GST total value Sponsorship Inclusion)


Editing software and post-production capabilities.

The experienced Red Onion Creative video team utilises the full Adobe Creative Cloud suite for all editing and post-production work. Core tools such as Adobe Premiere Pro, After Effects, and Media Encoder allow us to deliver high-quality, polished content efficiently and consistently.

Our capabilities include multi-camera editing, colour grading, motion graphics, audio enhancement, and custom branding integration. 

With a skilled team of video editors, we deliver high-quality, engaging content quickly, meeting the expectations of AFL Barwon.


Service Delivery Plan

Proposed Staffing Model

Red Onion Creative has multiple staff members available and on call across both our operational and livestream production teams. The league will receive a dedicated contact list of relevant support staff, including direct phone numbers and email addresses for easy access and assistance.

Timeline for Deliverables

Match Footage can be delivered by 12pm the following day; however, we are currently achieving same-day delivery by 10pm.

Highlight packages will be delivered within a reasonable timeframe agreed with AFL Barwon. We will confirm a clear schedule for when highlights are provided so there is consistency for the league and its audience.

Workflow for uploading and sharing content

We will work with AFL Barwon to agree on the simplest and most reliable workflow. This might include direct uploads to the AFL Barwon website or shared cloud folders for internal use

Frequently Asked Questions

Can the streams match my league branding?

Yes. Our design team will incorporate league-specific elements, including colour palettes and logos in the scoreboard design.

If I have a themed round, can I have custom scoreboards?

Yes. Our scoreboards can be customised with colours and unique club logos for specific themed rounds to suit league requirements.

Can the Sponsor Assets be updated?

Absolutely. We can change sponsor logos, adverts or banners as often as required throughout the season.

How many Sponsor Banners can I have?

Our broadcast templates allow for up to ten different banner ads by default. For scenarios where more are required, we can work with you to find solutions.

What can I include in then scrolling ticker?

The text scroller can be utilised to include a variety of information, including leaderboards, news, updates, or sponsor messages.

How can Coaches and Stats Providers Access Match Vision?

We will work with you to develop the best processes to deliver the match vision.

What is Remote Stream Production?

Our experienced technical team will remotely monitor livestreams and troubleshoot technical issues as they arise.

How do the streams get posted to my platforms?

Prior to the season commencing, our team will ensure that any platforms used for streaming are set up and ready for us to manage on the league's behalf. 

What is covered with Support?

Our support team is available during the week to update assets and information for game day. On game day, our live support is reachable for any stream-related queries.

How Do I Contact Support?

The league will receive a dedicated contact list of relevant support staff, including direct phone numbers and email addresses for easy access and assistance.